Businesses Doing Good

Celebrating innovative ways businesses are making a difference in the world

A pink and white sign for the Vera Bradley Foundation for Breast Cancer sits in the middle of a pickleball court

More than just bags: Vera Bradley pickleball, golf tournaments raise over $40M for breast cancer research

The brand’s co-founders established the nonprofit in 1998.

Blurry Gradient For Hispanic Heritage Month

24 ways to thoughtfully celebrate Hispanic Heritage Month in 2025

Hispanic Heritage Month (or Latino Heritage Month) is a month-long celebration that kicks off on September 15th. We’ve put together great ideas to help you celebrate it...

A small lab and garbage collector called CircularBlue sits on stilts in the middle of the ocean

This 'vacuum cleaner for the ocean' uses AI to detect and remove plastic waste from coastlines

Developed by phone accessory company Rhinoshield, the CircularBlue marine cleanup initiative hopes to clean up coastlines with ease.

The interior of a well-lit bookstore with light tan timber shelves and luminous columns

This abandoned office building was transformed into a floating bookstore — and you'll never want to leave

The Xixi Goldmye Bookstore is unlike any other.

An interior view of People's Book, an independent bookstore in Takoma Park, Maryland

Local bookseller donates proceeds of Republican senator's book to immigrants: 'We stand with our community'

So far, People’s Book has donated $7,000 to a nonprofit that supports immigrants.

On the left: Gerard Donaghy, a white Irish man, smiles as he puts his hands around another white Irish man who volunteered to help paint. The wall behind them is full of bright splashes of color. On the right, the Autism Centre for Helping Hands

A professional painter put up an 'SOS' on social media to help paint an autism center for free. 50 painters showed up to help

Gerard Donaghy said: “You don't have to look far to find bad news these days — it can weigh you down — but something like this reminds you that there's still plenty of good out there.”

A person holds up a pack of gum in front of their face so it's covering their eyes, but revealing a smiling mouth. The gum is wrapped in orange packaging with blue text that reads "hero gum."

20,000 Americans need a stem cell transplant every year. A stick of 'hero gum' can help find their match

People living with leukemia, lymphoma, or other blood cancers, can now find their stem cell or bone marrow transplant match with a wad of chewed-up gum. Yes, really.

Two photos side by side. On the left is a man and a large boxer holding a sign that reads "sold." On the left is a beautiful home in Florida

Buy one, get one: This realtor offers a free shelter dog with every home sold

Homebuying has gone to the dogs, thanks to DJ Soucy of St. Petersburg, Florida. And it’s a barkgain!

Two photos side-by-side. On the left, Billie Eilish takes a selfie in a black hoodie that reads "Billie" in yellow font. On the right is an enormous pile of unsold t-shirts in black, white, and yellow fabrics

Billie Eilish pushes music labels to 'upcycle' 400,000 unsold T-shirts into new merch

The sustainability-minded artist spearheaded the initiative at Universal Music Group.

A woman walks up a staircase towards a lit room at a spa village in a rainforest.

This 5-star island paradise doubles as a sea turtle rescue

The Gaya Island Resort boasts stunning villas and gorgeous ocean views, but the real jewel lies in its local conservation efforts.

A small group of artificial reefs sit underwater next to a Buddha statue

This startup recycles pet ashes into artificial reefs to save marine life. Human remains are next

Resting Reef turns a loved one’s loss into a memorial reef designed to restore marine biodiversity.

Spotify partners with Noah Kahan, Chappell Roan to provide free therapy to small artists

In a new initiative with Backline, a nonprofit that supports mental health in the music industry, small artists can access therapy for free.